Enhance your Process

Advance your Product

Thursday 10th May, 14:00-21:00

London - Huckletree West

The UK's status as a leading hub for digital innovation is as strong as ever in Europe and its tech sector is expanding more rapidly than any other industry. From problem, vision, to product launch, this day will talk through an integrated team approach to product development.

What is UXDX?

UXDX conf is based around the UXDX model which integrates UX into the Development loop by breaking down the barriers between development, design and research teams.

UXDX Model: Research -> Hypothesis -> Prototype

33% of product features negatively impact the product

Are you validating your new features before development?

UXDX Model: Build -> Test -> Release

Low performing teams spend 22% more time on unnecessary rework

Are you merging and testing regularly enough? 

UXDX Model: Deploy -> Operate -> Monitor

DevOps teams have a 440x faster lead time for changes

How quickly can you get code to Production?

Speakers Include:

Nick Gill

Nick Gill

UX Researcher, Flyt

Piotr Sliwa

Piotr Sliwa

UX Designer, Netguru

Scott Riseborough

Scott Riseborough

Lead Software Developer, Apperio

Will Demaine

Will Demaine

Engineer, Fat Lama

Val Scholz

Val Scholz

Head of Growth , Revolut

Nik Crabtree

Nik Crabtree

Lead Principal Software Engineer, ASOS

What To Expect

UXDX Model

Learn the UXDX Model

The goal of the afternoon is to discuss a new methodology to integrate UX better into the current product lifecycle, shifting development from features towards outcomes. Hear how companies are breaking barriers between development, design and product teams. From Vision to Execution, UXDX is centered around a common focus on the user to enable a better product to be built, faster. 

Bryan Dove, Skyscanner, Stage


The quality of our process for speaker selection is why we've been regarded as 'the best product event in the world'. We gather leaders from the most forward-thinking companies together to discuss how they've improved specific aspects of the product life-cycle. Learn from the worlds most nimble scaling startups to enterprises each talking about the proven strategies that they've tested in the market that will speed up delivery. 

2 men talking


Step out of the office for half a day to learn and network on how others are speeding up product delivery..Grow your network by meeting new and old faces - get to ask the questions you don't feel like asking your team. 


Networking & Canape Reception

Catherine Madden, Founder
Welcome & Introduction

Catherine Madden, Founder, UXDX

Rory Madden, Founder
Managing Change: Implementing the UXDX Model

Rory Madden, Founder, UXDX


Nick Gill, UX Researcher
Continuously assessing product/market fit

Nick Gill, UX Researcher, Flyt

Problem to Vision


Piotr Sliwa, UX Designer
Is user experience research a science?

Piotr Sliwa, UX Designer, Netguru


Scott Riseborough, Lead Software Developer
QA - Manual vs Automation

Scott Riseborough, Lead Software Developer, Apperio


Food & Networking

Will Demaine, Engineer
How to run a better engineering team

Will Demaine, Engineer, Fat Lama


Nik Crabtree, Lead Principal Software Engineer
Solving Problems Fast

Nik Crabtree, Lead Principal Software Engineer, ASOS

Test & Deploy

Val Scholz, Head of Growth
Growth = product ( design x engineering) ^ marketing

Val Scholz, Head of Growth , Revolut



Secure Your Spot

Enhance your process, Advance your product

Venue: Huckletree West

UXDX Prototype, Developers
UXDX Europe Image
David O'Donoghue, Head of Engineering, Zalando speaking at UXDX
UXDX Europe Image
UXDX Europe Image
UXDX Europe Image
UXDX Europe Image